At Best Betting Sites our reviewers have sought out the very best online betting sites for the UK market. We felt that rather than bombard you with a large number of sites (some of which are utter tosh), why not narrow down the options and just bring you the best of the best. So we totted up the pro’s, marked down the con’s and came up with this list of top notch bookies.
In the table below you will find our current top ten betting sites. For more recommended sites along with details of the introductory betting promotions that they offer, visit our free bets page.
Top 10 UK Betting Sites & Bookmakers
|Site||Bonus (T&Cs Apply)||Notes||Visit|
|Up to £100 in Bet Credits||Our number one site for day to day betting.|
|Bet365 Terms – Open Account Offer. Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. #ad|
|Bet £5 Get £30||Fantastic football odds, with a fast uncluttered site.|
|BetVictor Terms – 18+ new customers only. Opt in, bet £5 at odds 2.00+ within 7 days of registering, no cashout. Get 2x £10 Free Bets, set events at odds 2.00+. Plus £10 Slot Bonus, selected games, wager 20x to withdraw max £250. 7 day bonus expiry. Card payments only. T&Cs apply. begambleaware.org | Please gamble responsibly #ad|
|Bet £5 Get £20||Great all rounder. Regular price boosts & cash out via Ladbrokes shops.|
|Ladbrokes Terms – 18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply. #ad|
|Bet £10 Get £30 + £10 Casino Bonus||Long established online bookie with plenty of regular offers.|
|888 Terms – Min deposit £/€/$10. A qualifying bet is a ‘real money’ stake of at least £/€/$10. Min odds 1/2 (1.50). Free Bets credited upon qualifying bet settlement and expire after 7 days. Free Bet stakes not included in returns. Casino Bonus must be claimed within 7 days. To withdraw bonus/related wins, wager the bonus amount 40 times within 14 days. Casino Bonus expires after 60 days. Withdrawal restrictions, payment methods, country & full T&Cs apply. #ad|
|Bet £10 Get £30||Wide range of moneyback specials. Plus regular giveaways & bonuses.|
|Betfred Terms – New UK & NI customers only. Promo code SPORTS60. Deposit and place first sports bet of £10+ in one transaction, at odds of Evens (2.0)+, settled within 7 days of registration. First bet must be on Sports. £30 in Free Bets credited within 48 hours of bet settlement. 7-day expiry. Payment restrictions apply. SMS validation may be required. Max 30 Free Spins on Blue Wizard at £0.10 per spin. 7-day expiry. Full T&Cs apply. #ad|
|£10 Free Bet||Regular offers and lots of features.|
|Betway Terms – New UK customers only. £10 Min Deposit. 100% matched free bet on your first deposit of £10. 1 x wagering at odds of 1.75+ to unlock Free Bets. Debit Card deposits only. This offer is valid for 7 days from your new account being registered. Full Terms apply. 18+. BeGambleAware.org. Bet The Responsible Way. #ad|
|£50 Deposit Bonus||Coverage of over 150 football leagues.|
|10Bet Terms – New Customers only; Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 60 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded; See full terms; Terms apply; 18+ #ad|
|£40 Money Back + £10 Casino||Strong brand with good range of offers.|
|Unibet Terms – 18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply. #ad|
|Bet £5 + Get £20 in Free Bets||Regular offers plus deposit via Coral shops.|
|Coral Terms – 18+. UK+IRE only. Min first bet £5 at odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £20 credited as 4 x £5 free bets. Not valid with Cash Out. Free bet valid for 4 days. Free bet stake not returned. T&Cs apply. #ad|
|£100 in Free Bets||Also home to the biggest betting exchange on the web.|
|Betfair Terms – New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply. #ad|
|£20 Risk Free Bet||Entertaining bookie with some unusual markets|
|Paddy Power Terms – New customers only, limited to one per person. If you’ve previously had a Paddy Power account, you will not qualify for the offer. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is €20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. #ad|
Please note: Terms & Conditions apply to the offers listed above. All offers for new customers only. For more details see the relevant offer landing page. See also our disclaimer.
It probably doesn’t come as a huge shock to find that the top 10 list found above is dominated by the big UK high street brands. These guys have been around for many many years and have spent that time battling with each other to become the ‘top dog’, resulting in better odds, websites and features for us.
But that doesn’t mean that you have to stick the the old school bookies in order to find yourself a quality site to bet on – new websites spring up all the time, and because they’re competing with the big boys they often have to pull out all of the stops to get noticed.
In the next section you’ll find our top 3 new betting sites (or rather, new compared to the ones listed above). All of them have gone above and beyond to provide a truly competitive product and are well worth checking out – so if you’re looking for somewhere new to bet, try one of the following.
New Betting Sites For 2021
|Site||Bonus (T&Cs Apply)||Notes||Visit|
|No Bonus, But Regular Offers||Very solid site with plenty of offers.|
|SportNation Terms – T&Cs Apply 18+ #ad|
We’re classifying the websites listed in the table above as new bookmakers. Now this doesn’t necessarily mean they only launched last week, rather that they’re not as established as the bookies in our top 10. It could also include gambling sites who have recently added a sportsbook to their portfolio of products, despite their other products having been around for much longer.
Some of the new sites we’re seeing at the moment are excellent and it’s clear that they’re well funded with a good product and an appetite for quality. That’s not to say that you should sign up to any old new site you find though, there are plenty of low quality white labels that offer poor odds and even worse customer service. We’d suggest you stick to the ones we’ve tested and are happy to recommend.
What's On This Week
Indian Wells Masters - 4th to 17th October 2021
The 2021 BNP Paribas Open (Indian Wells Masters) will conclude this weekend. It has been an excellent tournament at Indian Wells Tennis Garden so far, and the action is certainly hotting up in the States as the competition reaches its climax. At the time of writing, Daniil Medvedev is the bookies’ favourite to win the 47th edition of the men’s event. On the women’s side, breakthrough British star Emma Raducanu is the favourite to lift the women’s trophy in California.
CJ Cup – 14th to 17th October 2021
The CJ Cup on the PGA Tour will be held in Las Vegas, Nevada this week. For the second year running, the tournament will be taking place in the States instead of South Korea. Jason Kokrak won the 2020 version at Shadow Creek, beating Xander Schauffele by two strokes. This will be the fifth CJ Cup since its inception in 2017. Justin Thomas is the most successful player in this fairly new event having won in 2017 and 2019.
Andalucia Masters – 14th to 17th October 2021
The European Tour stays in Spain for the Andalucia Masters this week. The first tournament was won by Graeme McDowell in 2010, and this year’s edition will be the seventh. Home player Sergio Garcia is the most successful man in this Spanish tournament, picking up wins in 2011, 2017 and 2018. Last year, American John Catlin finished one stroke ahead of Martin Kaymer to get his hands on the trophy. What will unfold a Real Club Valderrama in Sotogrande this week?
EFL Championship – 15th to 17th October 2021
The exciting EFL Championship gets going again with a tasty all-Midlands affair on Friday night between West Bromwich Albion and Birmingham City. Saturday’s early kick-off will see west London rivals Fulham and Queens Park Rangers go head-to-head at Craven Cottage. Also on Saturday, Bristol City host Championship leaders Bournemouth, Nottingham Forest entertain Blackpool, and Sheffield United and Stoke City meet at Bramall Lane. The one Championship game on Sunday promises to be a cracker, as rivals Swansea City and Cardiff City do battle in a South Wales derby at the Swansea.com Stadium.
Premier League – 16th to 18th October 2021
After the second international break of the season is done and dusted, the Premier League returns at the weekend. The action gets back underway on Saturday afternoon when Watford entertain unbeaten Liverpool. Also on Saturday, Leicester City host Manchester United, Manchester City welcome Brighton and Hove Albion to the Etihad Stadium, and west London rivals Brentford and Chelsea meet in the late game. On Sunday, Everton and West Ham United lock horns at Goodison Park, and Tottenham Hotspur make the trip to Newcastle United. Arsenal and Crystal Palace do battle in the final match of the round on Monday night.
Speedway of Nations – 16th & 17th October 2021
The 2021 Speedway of Nations final will take place over two days at the National Speedway Stadium in Manchester this weekend. After a fascinating individual world title race, which saw Bartosz Zmarzlik and Artem Laguta battle for top spot, the speedway world turns its attention to national team racing. Poland, Australia, Denmark, Great Britain, Sweden, France and Latvia will battle for gold in Manchester at the weekend.
Sports Betting Guides
Each betting site listed on this site may have an area or sport in which they particularly excel (or are weak in). For this reason we also make specific recommendations based on sport, cutting down the field even more so that you can find the right bookie for what you want to bet on.
- Football Betting – All UK bookies will have a strong football focus, but that doesn’t make them equal. We guide you through the top 3 football betting sites and show you where to find the best football odds, footie promotions and even free live streaming football.
- Horse Racing – Want to know the best places for betting on the horses? Check out our guide to the creme de la creme of racing focused bookies. Including who has the best odds and racing promotions, and where to find the best live horse racing streaming service.
- Other Sports – Footie and Racing are the biggest sports in the UK when it comes to betting turnover, but we’ve also compiled similar guides other topics, including Tennis, American Football and Snooker. See the relevant page for a full run down, including the best bookmakers for each sport, the types of bets you want to be considering and what rules you should be aware of when placing your wagers.
Frequently Asked Questions
If you have a question that you need answering about betting, then head over to our FAQ section where we cover some of the more common things that people ask us – including topics such as odds, void bets and even how to bet online without a bank account. We also get into the nitty gritty with questions relating to gambling law, taxes and identification requirements.
We add new articles to this section all the time, but if there’s something you need answering that we haven’t already covered then feel free to drop us a line and our experts will do their best to fill you in.
Recently Added & Updated Questions: October 2021
- What Does Unnamed Favourite Mean?
- What Does SP/Starting Price Mean?
- How Do Bookmakers Make Money?
- What Happens To My Bet If An Event Is Postponed Or Cancelled?
- How Do Betting Odds Work?
- What is the Difference Between Betting Limits and Payout Limits?
- What Is Point-to-Point Racing?
- Racing vs the Weather: Abandoned Meetings
- What Is Regular Time in Football Betting?
- How Old Do You Need to Be to Bet Online?
What Makes A Good Betting Site
So how do we pick the bookmakers that make it into this site? We take a variety of factors into account (listed below in no particular order) which we look at in combination with each other. In the majority of cases they betting sites should tick all of the boxes to some degree, however we may lists sites which lack in certain aspects if they excel in others – see each bookmakers review for full details.
- Odds – First and foremost we look at the odds as any betting site worth its salt will be competitive in its prices. Some of the betting sites will offer better odds than others on particular markets – in particular, BetVictor have often been awarded the title of ‘best overall football odds’ in multiple seasons. Peer-to-peer betting exchanges often have better odds than traditional bookmakers, but this comes at the cost of some features (namely multiple and accumulator bets) and the frequency of promotions.
- Markets – Having great odds doesn’t mean squat if they’re not on the events you want to bet on. So we look at the number and availability of markets that the site offers – in diversity, variety and number.
- Useability – Any decent betting site should be easy to use. The best betting sites feature intuitive layouts that enable you to place your bets quickly and easily.
- Features – Various features are more important to some punters than others, and we try to take this into account accordingly. Features we particularly look for include mobile betting capabilities, banking methods, in-play betting and live streaming feeds.
- Promotions & Offers – We look at the frequency and value of promotions, but not just for new customers – we also look at the ongoing promotions and specials that the site offers its existing customers. Most of the sites we list offer promotions such as cash back specials, enhanced odds, free bets, betting bonuses, accumulator bonuses and so on… A small number of betting sites even offer loyalty points or bonuses to reward you for every bet you make.